• Building products and talking to customers. Playing the role of both a PM and Engineer (now I only have myself to blame when things fall apart :)).

• Built internal tools to resolve customer-reported issues in an automated way

• Built an AI-powered survey generator leveraging LLMs to translate user goals into ready-to-send surveys, driving a 40% reduction in survey creation time and a 5% increase in free-to-paid conversion rate.
• Revamped the monetization model with Consumption-Based Pricing, resulting in a 16% increase in Net Retention Rate and 18% growth in Expansion Revenue within 4 months of implementation.

• Successfully reduced web application load times by 40%, with asynchronous loading of non-critical resources, caching strategies, and image optimization.
• Designed and developed 40+ web pages with programmatic SEO using React and a custom CMS, resulting in a 45% increase in organic registrations.

Illinois Institute of Technology